7ᵉ Ciel

7ᵉ Ciel is a concept imagined by the artist Klo: intimate musical performances recorded in her apartment on the 7th floor, where she invites emerging talents from her town to share a suspended moment of emotion and authenticity. I supported the project by designing its visual identity and communication, developing a poetic and airy universe that reflects the sensitivity of the space and the musical elevation it represents.

I wanted to express the light and contemplative nature of the project with a visual style that is both organic and musical. The idea of verticality, inspired by the 7th floor where the sessions are recorded, comes through in a moving, dancing logo with long, flowing shapes. The visual identity also includes a watercolor texture that echoes the sky and adds a soft, almost tactile touch. The color palette combines purple for spirituality and introspection, yellow for warmth and joy, and a black-and-ivory contrast that brings in a jazz influence, reminiscent of piano keys.

7ᵉ Ciel Instagram

For the launch of the project, I created a small illustrated comic published on the 7ᵉ Ciel Instagram page, introducing the concept in a playful and poetic way.

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